
Only one or two fashion houses can claim to have been founded and run by an award winning fashion designer; Alyce prom dresses were founded by Alyce Hamm and her brother Jean-Paul and to this day, remains a family owned business producing some of the world's most beautiful gowns that have been worn by some of the world's most famous and beautiful women.
Alyce Hamm hails from France and attended the world renowned Ecole de Couture in Paris. Soon after graduating she - along with her brother - founded a fashion house

Some of the women who have worn an Alyce design include movie stars like Carol Burnett, Denise Richards and Meg Ryan (who wore one in 'When Harry Met Sally'). Britney Spears wore an Alyce dress to her prom.
It's not surprising that the rich and famous choose Alyce - the exquisite materials, adornments, and beautiful designs ensure that they are among the most sought after of designer prom dresses. The awards that the company and dresses collected back this up; a Desert Rose as wells as 20 DEBI and many DIVA awards.

Currently, there are 2 main collections on offer; B'Dazzle and Black Label Prom. The B'Dazzle collection, as the name suggests, are for those who want to be noticed. The design is contemporary with modern, sensuous fabrics like charmeuse satin that will hug every curve. Elegant beading, shirring and stunning necklines give this collection a very modern, sophisticated and classy look.
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